ADA: A NEW DAY IN DENTISTRY
COMMERCIAL

ADA


"A New Day for Dentistry," ADA's latest brand campaign, showcases its diverse community of dentists, the communities they serve, and the dental profession as a whole. The featured dentists in the campaign are all ADA members.

The campaign kicks off with a new video showcasing members from across the country, representing the diverse range of ages, career stages, practice paths, and backgrounds that make the ADA so special.Through this campaign, the ADA's showcases their commitment to listening and creating solutions that meet your needs, championing unique voices and perspectives, and recognizing dentist’s dedication to advancing profession and patient care.



YEAR

2022
TEAM


Agency: Grip

Agency Producer: Lauren Amerine and Maura Ford

Production Company: Poste Golden

Director: Alex Donnelly

Director of Photography: David Hughes Jr.

1st Assistant Camera: Nichole Harmon

Gaffer: Ryan Zeller

Key Grip: Al Johnson

G/E Swing: Joe Olson

Production Assistant: Emma Thatcher




2025